Separate e-Mail Accounts for your Social Media…

I’ve been doing social media for a while now and have found that it isn’t good to use just one or two accounts to handle all of your e-mails and notifications…  So setting up your Social Media e-mail accounts correctly in the beginning is key and will help your time management in the long run…

I’ve just two e-mails accounts I was using, one for Business and the 2nd one for personal e-mails and added my Social Media accounts to that one…  After the 4th of July, where I spent a few days off line, I came back to find over 1000 e-mails in my Personal e-mail account, most of which was FaceBook and Twitter notifications…  But the time spent going through all of them for the few important e-mails I had received was a hard one to swallow, it ended up taking several hours of sorting and responding…  So many of the Social Media notifications can be left to be taken care of only a few times a week, instead of everything all mixed into one or two e-mail accounts…

I have at the moment, just two major Social Media accounts, but am gearing up to have a few more accounts soon for business…  I have my Twitter Name account, as I am a free-lance artist and my Name is really my brand and not so much my business name or DBA…  So I have my @CharlesTaggart account on Twitter, with over 4300+ people following me and I follow over 4700+ People, Business’s and News accounts… I receive notifications of those who follow me and direct messages from people, sometimes several hundred a day…  These can start to pile up, depending on how popular or virtual you are in Twitter

I also have my Personal FaceBook account, which I have tried to keep mostly close friends on this one…  I do intend very soon to be adding a Fan Page for Business and adding a Group page to it, and I am also thinking to adding a Fan page for my Blog …  In FaceBook, you get notifications of all sorts of activity not only things to you, but what others are saying on other pages…  This is a good thing, if you have the pages set up correctly…  Like in Business, follow your competitors, so you can see what other people are saying about their services or products…

Added to this is also my Blog, and the notifications to this is also added to the pile of electric mail I receive, as also is my Linkined account with the groups in there I follow that send me notifications…

I also receive newsletters from clients, colleges and friends of common interests and memberships of Organizations and interests I have…  So another e-mail account will also be needed for these e-mails…

I’m working on creating a Social Media and Technology conference for the Fall of 2011, where I will have a website and will be creating an account for Twitter, FaceBook Fan page and Group page with a Blog for this also…  Added to this are my client’s social media, which I am going to also be helping to change over to better manage their e-mail accounts…

I also have plans of adding FriendFeed and YouTube accounts to my Social Media campaign and possibly an Ustream.tv account…  Between all of these Social Media accounts, there could be a lot of e-mail notifications… Add these many social media accounts with a Major Business Account e-mail, Client e-mail and order e-mails, and my PayPal and Amazon accounts, there are just a bunch of e-mails and electric notifications one can receive, and having them separated allows me to better maintain and manage my time and priorities for better responses…

Once you have figured out all of the different e-mails, go and reset your various Social Media accounts so each one is connected with a different e-mail account…  Then for better time management, start setting times to check these different Social Media accounts during your work week, so you can have 1-3 times a week to check and respond to them if need me, or file them for backing up followers information from them…  This will also help with the possibility of Bulk e-mail campaigns and creating the lists of recipients that you might have to send your advertisement or information to…  Like I wouldn’t really want to be sending highlights of my limited edition prints to the news or magazines I often might write to or send PR to…

I don’t want to happen again the problem of going through so many unneeded Twitter and FaceBook notifications to locate e-mails from family and business…  In the long run you will be thankful for setting this up in the beginning of your Social Media Campaign of your business…

So if you are about to get into Social Media or have and are now receiving a plethora of e-mails, take some time to sort and figure out how many new e-mail accounts you will be needing to better help you with managing your electronic mail and notifications and time better…

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Misuse of Terms for Social Media- Expert and Guru…

It often makes me shake my head at the number of people calling themselves “Expert or Guru”… I have over the last few years been studying, incorporating and keeping up to date some with Social Media, Technology and the many different file formats that are on the Internet… It astounds me how many misuse these many file formats and the set ups and use of Social Media, when there are true professionals out there that do understand the many uses… Problem is, there are a lot people that are trying to sell him or herself as being an “Expert” or “Guru” of these new media types of communication…

Wikipedia:
An expert is someone widely recognized as a reliable source of technique or skill whose faculty for judging or deciding rightly, justly, or wisely is accorded authority and status by their peers or the public in a specific well-distinguished domain. An expert, more generally, is a person with extensive knowledge or ability based on research, experience, or occupation and in a particular area of study. An expert can be, by virtue of credential, training, education, profession, publication or experience, believed to have special knowledge of a subject beyond that of the average person, sufficient that others may officially (and legally) rely upon the individual’s opinion. Historically, an expert was referred to as a sage (Sophos). The individual was usually a profound thinker distinguished for wisdom and sound judgment.
http://en.wikipedia.org/wiki/Expert

First I would say if someone were stating they are an “Expert” or “Guru”, stop and wonder if they truly are… Look at their numbers on Twitter, FaceBook and their reputations, who are they following and follow them… Look at their blog and websites, what truly warrant’s their being good at Social Media- do they have awards… And then ask yourself Are they really what they say they are, or are they just using “Buzz Words” to entice you to think they are an “Expert or Guru” of Social Media…

During the 90’s, I had a chance to see the upcoming popularity of computers hitting desktops all over the world. Along with this also came the possibility of people being able to print their own materials, what they called “Desktop Publishing”. But being an artist that also is an Illustrator and Graphic Designer, I had the chance to see so many miss use this term, often they just printing out a brochure or two or a catalog they started calling themselves Desktop Publishers, and if you where to ask a real Printer about their view, get ready for some Sailor type cussing, as they ended up having to do the Real work that Graphic Designers normally did, with getting things Truly Ready for the Printer… What is the Difference Between Graphic Design and Desktop Publishing- http://desktoppub.about.com/od/professional/f/gd_vs_dtp.htm

I have seen many websites that people have charged professional prices for, that end up being online web design software, using templates and the client’s text and a couple of photos with lots of clip art and charged HUGE amounts of money… One as an example was a local Professional Attorney who had paid for a web designer to design his business website, little did he know, the person used an online web design service with templates and used clip art… Something I could do in an hour or two of sipping coffee, but to charge $900 for that, I feel the lawyer was ripped off, and didn’t hire a true professional… Just because you buy the tools of the trade, doesn’t mean you’re a professional…

I have been doing Social media since before it had that title, using Chat in 1989 when Chat was mostly between universities and then after graduation in 94 when it was called eWorld and then changed to TalkCity… I was able to start to get free-lance design work and web design work through chatting, and my knowledge of web design… But even though that puts me in the 20 years of experience in using the internet and Social Media, I do not refer to my self as “Expert or Guru”, and find those “Professionals” and I use the term loosely, a sign they are just using a Key Phrase to attract people to think they are expert… My grandfather taught classical Organ music at Julliard for over 40 years, but never called himself an Expert though many referred to him as a Master or expert of classical Organ music…

Recently I received an invite to a Social Media event, where there are a few panelists speaking on their use of software and time on social media… Granted they all did have kinds of business that relate them as being Professionals in their fields, but I wouldn’t call this group “Expert or Guru”, do to the fact that of the 150 million people on Twitter, all of them had less then 800, and even less on Twitter… My girlfriend’s daughter who just graduated from High School in a town of only two stoplights has more followers…

So look at the numbers of followers remember that Twitter allows you to follow 2000 people before they set a 10% follower ratio to it… FaceBook, if the person is using a “Friend Page and not a Fan page, difference being the choice of a “Like Button”, they are setting up their professional area in the wrong way… All business and Organizations are suppose to by the rules of FaceBook set up a Fan Page and group pages, and not Personal pages for doing business… Personal Friend pages are just as they state, Personal and not for doing business on… it is one thing to link to your business, but FaceBook Rules state all business should be done via their more professional area… You can read the official Difference by FaceBook here: http://www.facebook.com/help/?ref=pf#!/help/?faq=12850

More often, those who are truly an Expert in Social Media, don’t use this phrase, they just advertise they are Marketers in Social media or consultants, but try to include on who can also include a Social Media Plan of action… This can include the use of Blog/s, Video, Twitter, FaceBook and possibly a few other services to link to your Main Business Website…

Remember too, a Blog is not a website and if they aren’t able to describe and explain the difference you should also wonder of their experience- the major point here is security- Blogs aren’t very secure, though you can link to secure areas for ordering, they still aren’t very secure… The simplest HTML website is the most secure… If a person doesn’t not include a Blog, twitter, FaceBook fan page, and possibly a few other 2.0 Web applications that link to your main Business website, they probably aren’t an expert at all, even if they might have lots of number followers…

Using TweepSearch, there are in Twitter over 17,000 people that have “Expert” and over 9,000 have “Guru” in their profile… If a person states in their website they are an expert and don’t have more then 2000 people following them, they really are a beginner at using this new media…

Beware of those who call themselves Expert or Guru in Social Media…

Sweet Memories of Grandma, Gargoyles, Turtles, Pigeons, Art and Barbeques.

I had a chance the other day to be in Syracuse, NY, the city I was born in and also attended the University at and have so many family ties with… After a meeting of viewing the Oncenter, I left there to head towards the Greater Syracuse Chamber of Commerce and took a bit of a detour walk a couple blocks out of my way on streets I remember walking so often 20 some odd years ago while I attended Syracuse University and also as a child… Walking by the Syracuse Hotel, looking up to see the Gargoyles that are on the corner of this beautiful building…

Syracuse Hotel

As I passed the Hotel, I started to come towards Columbus Circle, where once my great grandfather Oot’s law firm was located and memories of being a child visiting my Grandmother there in her secretary office that looked down on the circle with the fountain… Such sweet memories of this location, with the monument of Columbus the sound of the water fountain basins overflowing with the water, thinking back to sitting at this very spot so many times with her, feeding the pigeons with the crust of her sandwich she handed me…

I remember being maybe 4 or 5 years old looking down from Grandma’s office, saying something to her about wanting to see the turtles in the water…

Columbus Circle, Syracuse, New York

Her office was on one of the higher floors of the building that is now no longer there, with a beautiful view of Columbus Circle… She didn’t know what I was talking with my wanting to see the turtles until we walked down there… We sat near the fountain and though she had eaten her lunch there so many times, I remember her telling me she had just never really noticed the turtles that hold up the basins of water… I recall her saying she use to love having lunch there with her father on sunny afternoons, and she pointed to the large building

Columbus Circle Fountain- Turtles

and told me he would go to the Court building to help people… Then she told me the statue was Columbus who found this country, in honor and memory of him meeting the Indians, as there are also Indian chief heads on this statue… I on the other hand was more interested in the turtles or feeding the pigeons…

Sitting in the same spot where we once fed the pigeons, I finished my travel mug of espresso, took a couple photos and allowed these memories I hold so close to my heart of her fill my mind… For a few moments I closed my eyes and could smell of her sweet rose perfume and hear her soft warm voice… How I miss her so…

Memories of the Syracuse Arts & Crafts Festival also filled my mind, as it is held here with a few of the local streets closed off… I would come with my Grandparents enjoying the many beautiful artist’s booths filled with hand made ceramics, fabric and fiber, glass, jewelry, leather, metal, wood, painting, graphics, drawing, sculpture, and photography… With my Grandfather and I would love to sample the many different foods… Grandma had studied illustration at Syracuse University in the early 30’s, so we would love to see the paintings and talk art… Grandpa loved sailing, so any artist who had sail boats he would love to talk to or talk to artists just to find out where they where from, or how things where made… On my shelf in my office I have one of the wooden ships an artist had created that my grandfather had purchased, after an hour of talking sailboats with the artist… This is an art show I do plan on being a part of in the future, once I have my studio reopened including the Giclee service I am going to add to the studio to sell art prints and original watercolor paintings there…

Leaving the circle of memories I continued to the Greater Syracuse Chamber of Commerce… After gaining some information there about membership and hearing of an upcoming Social Media lunch event they are having later in July, I left to meet my girlfriend for lunch at the Dinosaur Bar-B-Que restaurant…

More memories of this establishment came pouring into my mind… I was in college when it had opened in 1990 including live blues music at night… How often I had walked through those doors or sat at the tables outside with friends enjoying the great blues music, food and the many things to see within this great restaurant… Their tasty barbequed meats and dishes they serve there are something words can’t truly describe but even now as I write this, it is making me hungry for it and it’s just 7:15am… If you ever get a chance to go to Syracuse NY, this is a must stop for having a lunch or supper at the Original Dinosaur Bar-B-Que!!! They have grown since and have locations also in New York City and Rochester, NY… You can order their sauces and cookbook online too, but having a meal there is worth the trip!!!

So a day well spent, good information on an event I am looking to do, beautiful memories of my youth and finishing it with a great lunch… I will be back again to Syracuse, and am sure I will be enjoying more of their different dishes, maybe next time I will have room for their Key Lime pie… I am thinking I might even have to write a bit just about Dinosaur Bar-B-Que hmmmm…

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